branding, product development and UX/UI

strategy & brand management • experiences & design • digital & data

How might we physically communicate “think outside the box”?


WOB, Wide Open Business Conference needed a launch campaign material that could instantly transmit its transformative message “Think Outside the Box” with a tactile and visual bang… while keeping its production cost to a minimum.

The project also included the event’s logo and visuals and its website.


Working with the client, printer, and package production people from the start let us come up with a super-efficient format and assembly line. That allowed us to produce an 8-color special metallic fluorescent Pantone ink 5-part hard-cover book in a playful and message-driven package while keeping it within budget.



design management

design thinking

production management

editorial design

package design

promotional material

UX/UI design

visual and brand identity

web and app development

“Tabaruba is my design agency of choice. Bruno and his team know exactly how to identify and translate our needs into effective solutions. They are a team of highly creative, zealous, and thorough professionals committed to ideate and co-create with their clients until complete client satisfaction. I was always delighted with the results of the many projects I hired them.

Adriana Melo, Wide Magazine, WOB